The Sure Oak SEO Game Plan
Start growing your company’s revenue with our proven SEO strategy.
What is holding back your website from ranking higher and getting more traffic?
- What SEO strategies should you pursue?
- What are your competitors doing that is working?
- What keywords should you be targeting?
- What content should you be creating?
- What technical SEO issues need to be fixed?
- Where are the biggest opportunities?
Find out every issue, every opportunity, and the entire strategy for your SEO success.
What is the SEO Game Plan?
What You Can Expect From the SEO Game Plan
Here’s what you can expect from your Sure Oak SEO Game Plan:
Technical Website Audit & Priorities
There are hundreds of ranking factors that affect how well your website performs in search. And since the search algorithm is always changing, it takes an expert to keep track of all the factors that impact your rankings. As part of your SEO Game Plan, you’ll receive a detailed technical SEO audit of your website. In this audit, we’ll analyze your page speed, meta information, backlink profile, keyword use, site architecture, and several other factors that are on our technical SEO checklist.
Once the technical audit is complete, we’ll be able to zero in on top optimization priorities for your site. You’ll receive a technical web audit and a roadmap that lays out which issues we recommend fixing first.
Competitive Backlink Audit & Strategy
Backlinks are one of the top ranking factors for how well your website ranks. Quality links show Google and other search engines that your website is authoritative, trustworthy, and relevant. But links that come from spammy sites, like link farms or low quality websites, can ding your rankings.
Our SEO analysis includes a detailed backlink audit. If we find any links that are hurting your website’s trustworthiness, we’ll put it on a disavow list. By removing these bad links, you’ll improve your website’s reputation and rankings.
Keyword Research & Content Planning
Keyword research is the bedrock of a successful SEO strategy, and it’s impossible to build an effective content strategy without it. Through our in-depth, proprietary keyword research process, our SEO experts uncover the keywords that will have the most impact on your organic traffic and conversions.
SEO Game Plan: Analysis, Strategy & Action Plan
You’ll receive a multi-page, detailed SEO analysis, strategy, and action plan. This complete roadmap will detail everything it will take to maximize your website’s performance. If you have an in-house SEO team, you will be able to use this plan to execute your SEO Game Plan on your own. Or, like most of our clients, you can continue into an ongoing SEO engagement with our SEO agency. Wherever you have gaps in internal resources, we can provide the help you need. We’ll partner with your internal team to methodically and collaboratively work our way through priority recommendations to drive your SEO success forward.
SEO Game Plan Presentation
Once your SEO Game Plan is complete, we’ll walk your team through our recommendations. During the SEO Game Plan presentation, you’ll have the opportunity to ask us questions in real time, and we can calibrate any of the findings and recommendations based on what makes the most sense for your business.
Our goal is to help you completely understand where the opportunities lie, where to focus, and how to use this blueprint to achieve your goals and set your business up for long-term success.
The Components of the Sure Oak Game Plan
SEO Content Strategy
Content is king, and SEO content strategy is a pillar of your search engine marketing. Our content analysis and keyword research drive the tailor-made SEO content strategy for your business. Exceptional content that follows our proven methodology will bring value to your users while generating sustainable website growth.
Page Content Analysis
We take a deep look at your existing content, and pick your website apart to see it the way Google does. By providing a detailed analysis of what is working and what needs work, we create a roadmap of how your pages should look from a content perspective in order to improve rankings.
Keyword Research
Our multi-layered keyword research pinpoints exactly which keywords to focus on in your content in order to increase your rankings and capitalize on existing search volume from high-intent potential visitors. Our sophisticated mapping will break down which keywords you should target on each of your webpages.
Content Development Strategy
A highly intentional content development strategy will do wonders for your traffic. We help you determine what needs to happen and when to get you where you want to be.
On-Site SEO
We take a deep dive into the inner workings of your website. Here, we’ll uncover any issues that are holding your website back, and identify specific opportunities for improvement that will help you rank higher.
Technical SEO
Our technical SEO audits spot what others miss. Unlike a simple automated tool, our seasoned SEO experts personally review your site to check for technical issues, ensuring no stone is left unturned.
On-Page Optimization
On-page optimization is critical to success. From metas to H1 tags, we make sure your page is optimized, so search engines can crawl across your content and understand it. The result? Your customers can easily find you.
Analytics & Search Console
We’ll set up analytics and reporting so you can understand your organic traffic, the behavior of your visitors, and the nature of your conversions. With this information, you’ll see where your site stands and what needs work.
Site Architecture & UX
Our expert team will review your site and identify how your site’s architecture and navigation impact the user experience, and how these facets can be improved upon to drive growth.
Off-Site SEO
Often the strongest determinants of SEO success are found in off-site strategies. Learn how to harness these powerful techniques that have a huge impact on the bottom line.
Backlink Analysis
Who is linking to your site? And which links are valuable, as opposed to links that might be hurting your backlink profile? A comprehensive backlink analysis will tell us exactly where your domain stands and what steps to take to increase your site’s authority and get you ranking higher.
Link Building Strategy
Link building is more than a science, it’s an art built on relationships and creative thinking. And it’s a scientific art we have mastered. We will develop a link building strategy to promote your brand and link-worthy content to industry-relevant sites, and tap into our connections to leverage Google’s #1 ranking factor.
Competitor Analysis
How and where are your competitors beating you in search? What strategies are they using to get ahead, and what do you need to do to turn the tide and improve your search positions? Our competitor SEO analysis breaks down the behavior of your competition, uncovering insights into what approaches will work for your business.
Benefits of the Sure Oak Game Plan
A customized SEO Game Plan gives your business a jumping off point for SEO strategy execution. In addition to a window into your website’s performance, you’ll get several other benefits.
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Strategic SEO Insights & Analysis
The biggest benefit to the Sure Oak SEO Game Plan is your custom SEO insights and analysis. We know that SEO strategies aren’t one-size-fits-all. Unlike other SEO agencies who recommend the same SEO best practices to all their clients, you’ll receive a personalized SEO analysis for your company, industry, and goals.
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Holistic SEO Assessment
All the different ranking factors that affect your website work together. A holistic SEO analysis is the best way to get a close look at how well your site is functioning. The assessment will show you where your site can be improved, and how making small fixes can lead to big boosts in your traffic.
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Actionable SEO Roadmap
Your actionable SEO roadmap will lay out a step-by-step plan for improving your website rankings. Our recommendations focus on what changes will make the biggest impact on your site, empowering you to take the necessary actions to see improvements in your rankings as quickly as possible.
The Most Powerful SEO Strategy for Your Long-Term Success
Our SEO Game Plan sets the stage for a year-long SEO course of action that will drive your organic performance and revenue growth in ways you never thought possible. It’s time to dream big. To manifest real impact for your SEO and your bottom line, you need a clear and focused approach based on solid research and analysis. A results-driven strategy to rank higher and grow faster is what the Game Plan is all about.
SEO Game Plan Case Study for Ecommerce
66%
Increase in organic users to the website
19.5%
Ecommerce conversion rate increase
109%
Increase in the number of transactions from organic visitors
Get a Sample Game Plan Report
Don’t let the competition get there first
While you have been reading this, your competitors have been seeking out opportunities just like this one. Don’t let them get there first. The sooner you start on your SEO journey, the sooner sustainable growth and optimal ROI become a reality.
Ready to Get Started on Your SEO Game Plan?
Schedule a free SEO strategy call with one of our specialists